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BLUE CLAW

GRAND OPENING CAMPAIGN

Client: Blue Claw

Year: 2023

Blue Claw is launching a grand opening event for their first physical store in downtown Toronto. The client would like a designed merchandised T-shirt, to be put into gift packagings, as giveaway gifts for customers on the store opening day.

I have produced two illustrations that complement Blue Claw's distinctive menu items, namely a lobster bun and a burger. These illustrations were utilized for printing on merchandise. The gift packaging was thoughtfully designed to resemble a traditional burger box, with a personalized label wrapped around it to indicate the recipient. Inside this creative packaging, the merchandise t-shirt would be neatly packed, completing the unique presentation.

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