RED TREASURE BOOK

Coupon book campaign

Client: CCHAC

Year: 2023

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CCHAC has recently launched its Red Treasure Book campaign for the second time, offering meal coupons from over 80 restaurants across the Greater Toronto Area (GTA). I had the privilege of overseeing the entire art direction for this campaign and had the opportunity to collaborate with major restaurant chains in the GTA. In addition to designing the coupon book, my responsibilities also included creating marketing collateral to promote the campaign, such as the landing page, poster, banners, and various online materials. It was an exciting project that allowed me to showcase my skills while working alongside industry giants in the GTA's restaurant chain scene.